1. Location and Non-Personal Data.
RED may use third party tools or analytical software to automatically collect certain non-personal data. This data will not personally identify You, but may identify: (i) device properties, including, IP addresses, media addresses and unique device identifiers or other persistent or non-persistent device identifiers ("Device ID"); (ii) device software firmware or platform; (iii) service provider; (iv) geographical data; (v) game progress, scores and achievements; (vi) or other non-personal data as deemed necessary by RED to enhance the RED Services and other RED products.
RED may use and disclose the collected non-personal data for purposes of analyzing usage of the RED Services, advertisement serving, managing and providing the RED Services and to further develop the RED Services and other RED products.
RED reserves the right to use and disclose the collected non-personal data for purposes of advertisement. RED may utilize third party ad serving technologies that use certain methods to collect information as a result of ad serving through RED Services. RED may use demographic and location information as well as information from Your hardware or device to ensure that appropriate advertising is presented within the RED Services. RED may collect and use data for this purpose including, but not limited to IP address (including but not limited to for purposes of determining your coarse location), Device ID, software, applications, hardware, browser information, internet and on-line usage information and in-game information.
You recognize and agree that the advertising companies who deliver ads for RED may combine the information collected with other information they have independently collected from other services or products. These companies operate independent of RED, and RED has no access or control over their policies or technologies. If you do not want to be subject to this technology, do not use or access RED Services.
3. Personal Data
Personal data includes, but is not limited to, Your: name, e-mail address, phone number, photograph, birthdate, sex, address, image, avatar image, social networking user name/nickname, "friend connections", credit card information, and shipping information.
You acknowledge and agree that RED may use personal and/or non-personal data for purposes including, but not limited to, providing customer and technical support, analyzing User trends and target certain promotions, notifying You of RED company news, offers, and promotions, contacting You about your user-experience, promoting merchandise programs, managing and providing RED Services, managing advertisement serving, and updating and improving RED Services.
The following list, in addition to other methods described herein, provides some of the ways Your non-personal and personal data is utilized by RED (this list is not exhaustive): create User accounts; allow Users to use RED Services; improve RED Services; enhance User experiences; deliver products and updates; send Users information regarding RED Services; provide security alerts and technical support information; communicate with Users regarding promotions, rewards, updates, events, and news; link or combine You with third-parties; share Your data with third-parties for marketing purposes; sharing non-personal data with advertisers, publishers, business partners, or sponsors.
4. Invite a Friend
RED Services may offer you the opportunity allowing you to notify a "friend" by importing your address book contacts or by manually entering an e-mail address. This option will allow you to invite friends to utilize RED Services with You. RED may store Your "friend’s" name and contact details that you provide to RED. Such contact information will be used only for the purpose of sending communications to the "friend". You acknowledge and agree that You and/or Your "friend" are solely responsible for any messaging rates that may apply. You or Your "friend" may contact RED at www.FF0000.com to request any removal of this information from RED’s systems.
5. Third Parties
Furthermore, RED may be required to disclose Your non-personal or personal data by way or a judicial order or other legally enforced method. In such scenarios, RED will provide any and all information as requested. RED may also disclose Your non-personal or personal data if RED believes it necessary to prevent any criminal acts or any injury or interference with RED’s rights (of any sort), property, RED Services, or the like. RED will make a commercially reasonable effort to notify You of such disclosure.
7. Data Retention
RED takes reasonable measures to protect Your data from unauthorized access or against any loss or misuse by third-parties. RED maintains firewall-protected servers. Despite these efforts, security breaches are a possibility that we cannot guarantee against. We cannot guarantee that Your non-personal and personal data will not be unlawfully obtained by "hackers". We cannot represent or warrant that Your information will be protected against loss, misuse, or alteration of any sort. By using the RED Services, You acknowledge and agree to such risks, and will not hold RED liable for any damages. You will not be entitled to any remedies available, including those at equity and law, for any such breach. Please use RED Services at Your own risk.
RED Contact Information:
RED Interactive Agency, LLC
3420 Ocean Park Boulevard
Santa Monica, California 90405
Your accessing of the RED Services may subject You to third-party terms and conditions to which RED is not liable or responsible for in any way. Such third-parties may utilize Your non-personal and personal data. Furthermore, in utilizing the RED Services and at RED’s sole discretion, You may be provided with advertisements or links to third-party websites and/or promotions. These third-parties are not affiliated with RED and are not operated by RED. RED is not responsible for the actions or omissions of such third-parties nor does RED support or endorse such third-parties and any advertisements or products associated with such third-parties.
11. Reservation to Change